Marketing

I am currently a beta-tester for an addon project for Microsoft Flight Simulator.
An immense amount of work has been expended over two years on the project - an F-86E/F Sabre jet-fighter with leading-edge slats on the wings - and to prevent plagiarism of the work, before the project is released as freeware, it is being marketed to increase enthusiasm for the work and increase awareness of the ownership of the Intellectual Property. So far, this has been achieved by press-releases to some of the major sites in the hobby (avsim.com, flightsim.com (which has not yet posted the press-release), simflight.com, others), through Work In Progress topics at important hobby discussion boards, and through the creation of a dedicated website to market the product.
First, I want you to look at the website - we desperately need input on how the website can be designed to increase effectivity in marketing. The website is http://www.sectionf8.com/
Second, I want to note that the Flight Simulator hobby has piracy in a manner unlike any other creative hobby I know of. Work for which a fee is charged - payware - is regularly stolen through bittorrent (not unusual), and it is regularly posted to third-party sites for free-download (also not unusual). What is unusual is the rampant plagiarism in the hobby. Payware and freeware are both regularly stolen and remarketed as the original work of another person - this is a daily problem. Rarely is payware resold, either. Mainly, the problem is a simple refusal to acknowledge that other people have rights to the IP that they themselves have created. A simple and painless acknowledgment that portions of a new addon are based on others work or the simple acknowledgment that the file has been reposted from some other place by some other person is often all it takes. Very rarely is an author of an addon for Flight Simulator so unreasonable as to disallow some limited or even in some cases very extensive modification to his or her work. Despite the simplicity and ease of obtaining permission and giving credit, free files are plagiarized and stolen daily. Further, there is another nice problem with this thievery - often when credit is given, the name of the reposter is not! Hundreds of sabotaged and destroyed files have been posted on the net, with the result that many generous and talented designers have retired after being deluged with help requests for an unauthorized and sabotaged model.
That is why this effort has been put forth for a freeware project. How truly sad it is when mean-spirited and thieving knaves destroy the work and lives of others! How truly sad it is that people are so selfish that even the little courtesies are ignored so rampantly!
Please remember others when you download stuff, write stuff, draw stuff - where there is credit due, PLEASE GIVE IT!!!